Calm

The perfect solution for those moments when your dog needs a little extra help to stay relaxed and composed. So you can keep playing together, in a more mindful way.

  • Calmer behaviour
  • Relaxed mood
  • Emotional comfort
  • Non-drowsy

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Dog size
Frequency
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£22.90£20.61

Every dog finds their own pace

  1. Give it a little time. Dogs, like people, can be cautious with new tastes. A moment of hesitation at first introduction is completely normal. Most warm to Broono chews within a week or two as they grow familiar with the ritual.
  2. Our ingredients are powerful. We work hard to make every chew genuinely palatable, but some dogs have an extraordinary nose for the botanical compounds inside. That sensitivity is, in its own way, a sign of how potent the formula is.
  3. A few gentle tricks can help. Try offering a chew as a small treat broken into pieces, or crumble it over their usual food so they can ease in at their own pace. Many dogs who first turned their nose up become enthusiastic converts this way.
  4. And if it truly isn't for them, we'll make it right. We stand behind every order with a full refund, no questions asked. We would rather you trust us than feel bound to something that isn't working.
  • Free delivery over £35
  • 30-day happiness guarantee
  • Cancel subscription anytime
Calm chew, targeted care

Emotional balance

Calmer days, without sedation.

Calm pairs adaptogens with magnesium for a measured, daily approach to balanced behaviour, never to dull the good kind of energy.

How to use

  1. How many chews
    Dog weightPer day
    Up to 10 kg1 chew
    10–25 kg2 chews
    25 kg+3 chews
  2. With a meal or as a treat

    Give the chew with your dog's food or by hand before eating. You can also give it as a treat as part of your dog's training. It helps establish the routine. You can also break the chew into pieces or crumble it on food, as your dog prefers.

  3. With fresh water

    Always make sure your dog has free access to fresh water. Maintaining good hydration levels improves the absorption of the nutrients contained in the chew.

  4. Every day, consistently

    Preventative support works through accumulation. The benefits build over time, not overnight.

Inside every chew

Ingredients

Each one chosen for a reason, dosed for real-world support.

Calming botanicals
Plant extracts traditionally used to support relaxation and ease tension

Camellia sinensis, also known as green tea, provides tea-derived bioactives, including the amino acid L-theanine, which is associated with calm, non-sedating relaxation. In dogs, L-theanine has been studied in storm-sensitive animals and was associated with lower owner-reported anxiety scores and a faster return to normal behaviour after stressful events. Its role in the formula is to support calm behaviour while helping dogs remain alert and responsive.

Mood building block
Precursor to serotonin for mood and emotional balance
Nervous system cofactors
Nutrients that support healthy nervous system function
Camellia sinensis

IngredientsDehydrated meat (porcine, bovine), Fish meal, Glycerol, Oat flakes, Sunflower oil, Pumpkin, Magnesium glycinate, Lecithin, Flaxseed, Brewer’s yeast, Psyllium husk, Sodium chloride.

Additives (per kg)[Nutritional] Vitamin B6 19000 mg, Vitamin E 1250 mg, L-tryptophan 37500 mg; [Sensory] Camellia sinensis 62500 mg, Passiflora incarnata 25000 mg.

Analytical componentsCrude protein 31%, crude fat 11%, crude fibre 4%, crude ash 10%.

Calm chew, targeted care

Made for the bowl

A ritual they already understand.

Soft, palatable chews that fit naturally into breakfast. No pill-hiding, no fuss. Most dogs treat it as part of the routine from day one.

Broono was built around a principle preventative science has understood for decades: that chronic, low-grade inflammation is the silent thread connecting most forms of age-related decline.

Dr. E. Mucedola, Broono scientific director

Pet parents on the ritual

Small habits, big difference.

Broono made daily care feel calm and manageable. It is now just part of our morning walk-and-breakfast rhythm.

Sophiewith Otis, age 6

Milo thinks it is a treat. I like that it became part of breakfast without any fuss.

Emmawith Milo, age 7

Broono daily ritual

Honest by design

Clinically guided, calmly delivered.

Transparent ingredients and clear formulas. We tell you what each ingredient is for and how much is in every chew.

A daily ritual for the years that matter. Nothing more, nothing less.

Promise

30-day happiness guarantee

If you are not completely happy with the routine within 30 days, we will refund you in full. No questions, no hassle.

Complete the routine.

Pair with another daily ritual.

Move

Supports your dog's mobility and comfort. Whether your dog is active, aging, or showing early signs of stiffness, this rich complex is designed to soothe cartilage and joints.

Essential

Essential is your dog's daily routine that strengthens their immune function, provides antioxidant support, and acts as a long-term baseline. Provide the daily foundation to make your dog healthier for longer.

Prebiotic

Blend of powerful prebiotics formulated to feed beneficial bacteria in the gut and support a balanced, healthy microbiome that supports healthy skin and strengthens the immune function.